presents...
ATD Mississippi Valley Chapter Book Club
Talk to the Elephant: Design Learning for Behavior Change
by Julie Dirksen
Why don’t people do what they’ve been taught to do?
That’s the central question of Talk to the Elephant—and one that every learning and development professional has grappled with. In this practical, engaging book, author Julie Dirksen explores how we can design training that truly changes behavior—not just knowledge.
Join us for a three-session virtual book club to unpack the tools, insights, and strategies Dirksen offers for closing the gap between knowing and doing.
Book Club Details:
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Format: 3 virtual discussions
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Dates: Three Thursdays at 8:30 am: June 26 (chapter 1-5), July 10 (chapter 6-10), and (chapter 11-15) July 31.
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Cost: Free!
Special Bonus: Julie Dirksen will join us live for a Q&A during our third and final session on July 31!
What You’ll Gain:
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Insight into behavior-based learning design
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Strategies for creating training that leads to real change
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A supportive space to share ideas and experiences with fellow L&D professionals
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The rare opportunity to ask the author your questions directly!
Who Should Join:
This book club is ideal for instructional designers, facilitators, learning consultants, trainers, and anyone passionate about building better learning experiences.
Grab your copy of the book (available in print and eBook formats) and join us for this dynamic and thought-provoking series!
Order the e-book from the publisher using the link below and save 35% with code ATDELEPHANT.
This code expires Sept. 30. Also, please note that the print edition is backordered at the publisher site. Order the print edition from Amazon.
Julie Dirksen is the author of one of the bestselling instructional design books Design for How People Learn (over 80K copies sold) and her new book Talk to the Elephant: Design Learning for Behavior Change. She is an internationally recognized speaker and conference presenter.
She is a learning strategy consultant with a focus on incorporating behavioral science into learning interventions.She works with clients ranging from Fortune 500 companies to innovative technology startups to major grant-funded research initiatives.
Her MS degree is in Instructional Systems Technology from Indiana University. She’s been an adjunct faculty member at the Minneapolis College of Art and Design and is a Learning Guild Guildmaster.
She’s happiest whenever she gets to learn something new.
